The mistake everyone makes
Most manufacturers make one video for the wall. We build a process that wins contacts.
It's the classic error: make a video and pop it on a loop for the big screen! Then you hope the right engineers, specifiers and procurement leads happen to wander past. We do it differently. We deliver a process built to engage and capture the interest of the contacts who actually matter to your sales cycle. It's about generating interest well ahead of the event, capturing them on the floor, and staying front of mind when they've left. The result isn't just attention on the day; it's a pipeline that outlasts the show.
Before, during and beyond
One idea, working across the whole event cycle — so your best-fit accounts arrive already interested and leave already in your pipeline.
Arrive already known
Targeted content aimed at your key accounts in the run-up — so the buyers and targets you want to reach know exactly who you are, and want to find your stand, before they've set foot on the floor.
Draw the right crowd
Not just a screen to glance at, but a direct call to action and reason to stop: make a complex, technical proposition genuinely memorable — and give your team something real to talk about with the people who matter.
Keep the momentum
Follow-through content that continues the relationship after the halls empty — nurturing every contact through your unique sales cycle, so the names you captured on the stand become the pipeline you actually needed.
More than content
We don't just make the video. We build how your targets engage — and give your team the tools to have meaningful, productive conversations at events.
Anyone can make a film for the wall. What actually moves the needle is a campaign that shapes who engages and how. Before the event, we prime the right people with relevant, business-focused messaging so they arrive knowing why you matter. On the stand, the content earns the stop and opens the door. And your team walks in armed with the USPs, discussion points and shared reference points that turn a passing chat into a qualified conversation.
We build the engagement
The right targets, primed with the right message, so the audience on your stand is the audience you chose.
We arm your team
Talking points, USPs and visuals your people can lead with — so every conversation is productive, not small talk.
We keep it going
Contact and engagement lists, plus follow-up content, that stay valuable to your organisation long after the event.
B2B in action
Campaigns that proved the point.
Not just clips — campaigns. Each of these did a job before, during and after the event: bringing the right people in, giving teams something to talk about, and keeping the conversation alive. Every project started with an objective.
See all our work ›Outreach that delivered the right people to the stand
An advanced outreach campaign where video did far more than play in the background — it worked to bring the right people to the stand, leading with relevant, business-focused objectives the audience actually cared about.
◆ Huge impact on the ROI of their biggest events — turning stand presence into a targeted, measurable draw.
A heritage brand, built to stand out in luxury spaces
A content campaign that increased client awareness and education of the process behind the leather — authentic, stylish storytelling that positioned an ancient Scottish manufacturer as a heritage name in luxury spaces.
◆ Built genuine understanding of the craft — and standout in the rooms where heritage and authenticity win the business.
Fire and Sand — how glass is made
A cinema-quality documentary telling the story of glass manufacturing for the world's largest glass packaging company. Shot to broadcast standard, designed to work across brand channels, events and trade press.
◆ Featured on national television in the United States. A flagship content piece deployed globally across channels and international trade events.
Bringing a brand to life in glass
Helping O-I showcase their unique way of taking a brand into packaging — bringing the product to life on screen. Using key materials as visuals, on the stand and in advance, brought brand and packaging together at events and expos.
◆ Made the craft tangible — connecting brand and bespoke packaging in the room where the deals happen.
USPs that landed before the meeting started
Content that goes further than showing potential clients the benefits. Used in advance campaigning, it delivered the key USPs beyond the attendees, brought discussion points into meetings, and set clear targets for the event itself.
◆ Turned a stand into an agenda — conversations that started warm, on-topic and already moving.
Content fun enough to keep them talking
Fun, engaging content — including the "Bleak Practice" drama — that opened up discussions on the day and well beyond, keeping audiences coming back for more.
◆ Sparked conversations that carried past the event — the kind of engagement dry training never earns.
Got a show coming up? Let's make it actually pay off.
Tell us the event and the accounts you want in the room. We'll build the before, during and beyond that gets you there.